Why It Is Important To Use Quality Shipping Supplies For Business

Reason #1 To Ensure That Your Products Reach Your Customers In Good Condition

Quality shipping supplies help ensure that your products will arrive undamaged and in pristine condition. Using inferior products put your cargo at risk. For example using cheap tape can cause your boxes to come apart or mailer to tear open. All of this can lead to damaged and lost contents. Even worse than this is that it will cause your customers to become unhappy. This can lead to a chain reaction that results in you issuing refunds, replacements and having to deal with negative feedback.

Other examples of how using cheap or inferior shipping items can negatively effect you include cheap tape failing to keep out moisture. Packages and envelopes can be exposed to the elements. If the tape is cheap it can allow moisture to come in and damage the contents inside. Don’t take the chance and use high quality shipping items when you package and mail out your products. It might cost you a bit more, but the assurance it offers you will be worth the extra money spent.

You should also keep in mind that during the shipping process your packages and envelopes may be handled roughly. They are not always handled gently and they can also get tossed around a bit as well as be exposed to the elements. This is why it is imperative that you use high quality shipping boxes, envelopes and tape or glue that will withstand abuse. If your product gets damaged or never reaches the customer you have already lost money on the transaction. Using high quality shipping supplies greatly reduces such a risk.

Reason #2 Presentation And Appearance Matter When Shipping Items Out To Customers

How your item is packaged and presented when it arrives to your customer’s door or office plays a big role in how the customer will view your business or product. If them item is well packaged and in a sturdy box or bubble mailer, it should leave a favorable impression. On the other hand, if you ship your items out in shoddy packaging and wrap it in garbage bags, then this could lead to a bad impression on your business and the items you sell. You can have great items, but they must also be packaged well as well. This is especially true when you ship out items out that were purchased through the internet.

Using high quality shipping supplies is a must if you sell high end items such as jewelry, artwork or other expensive and luxury items. Just think about someone receiving a necklace or ring that is packaged in shoddy cartons or a regular envelope. It not only puts the product at risk for damage but will leave a bad impression. Spend some time and money to get high quality packaging material and your business will be all the better off for it.

Reason #3 Opportunity To Brand And Distinguish Yourself

Using quality shipping products also allow you to brand yourself and distinguish yourself from competitors. For example, you can place company logos and business names on boxes, packages and even bubble mailers and tape. In addition to being high quality, these shipping products give you the opportunity to market yourself on your shipping items. Businesses should take advantage of shipping as an opportunity for branding, marketing and leaving a lasting impression on the business brand.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s